Google Ads for Real Estate Agents

Real estate leads are long term and high value. A buyer today might close in 90 days, and a seller needs to trust you before listing. I manage real estate PPC around buyer versus seller intent, farm area, and lead nurture so your CRM gets contacts worth following up with.

18 years of Google Ads experience$70M+ in managed ad spendFlat monthly fee, 30 days notice to cancel

What usually goes wrong in these accounts

Buyer and seller keywords competing for the same budget
Leads from outside the farm area
No lead nurture or CRM integration
Generic agent ads that do not differentiate

What is included every month

Account audit or full rebuild before spend increases
Search campaigns built around high intent service keywords
Weekly search term review and negative keyword pruning
Call and form lead review so budget follows real clients
Landing page and ad copy aligned to your intake process
Plain language monthly reporting you can actually read

Common questions

Can Google Ads generate real estate leads?

Yes, but the follow up system matters. I focus on search intent and landing pages that capture contact info for long term nurture.

How do you separate buyers from sellers?

Separate campaigns for home buyer keywords like 'homes for sale' and seller keywords like 'sell my home' with distinct landing pages.

What is the contract?

Month to month. Cancel with 30 days notice.

Related pages

Let's talk

Send a few details about your account and I'll follow up within one business day.